Five years. One focus. Search engine optimisation for businesses that want honest work, transparent reporting, and rankings that stay.
DinkSEO was started in 2019 by Alessio Ferrara in Caivano, in the province of Naples. After seven years running SEO for e-commerce brands and professional service firms across Italy, Alessio's experience was consistent: agencies that offered SEO alongside ten other services never gave it the depth of attention it needed. The accounts were managed by generalists, the strategies were shallow, and the reporting was designed to look impressive rather than to show what was actually happening.
DinkSEO was built around a single conviction: specialisation produces better results. Every person on the team has worked exclusively in search engine optimisation. Nobody here manages social media accounts, runs paid ads, or sells website redesigns. We focus entirely on organic search — and we take that focus seriously.
In five years, we have worked with over 210 businesses across Italy and Europe. We have helped wineries, law firms, medical practices, SaaS companies, e-commerce brands, and professional service businesses rank for the search terms their customers actually use. Our client retention rate is 91%, which is the metric we track most closely. It tells us whether the work is working.
"We believe organic search is one of the few marketing channels where playing a long, patient, disciplined game produces returns that compound over time. Our job is to play that game well, on your behalf, and report honestly on everything we find."
Four specialists. Every one of them works exclusively in SEO — no side projects in social media, paid ads, or web design.
We deliberately stay small. A small team means every project has a named owner who is responsible for results — not an account manager who relays messages between you and an anonymous delivery team.
When you work with DinkSEO, one of our four specialists is your point of contact. They are available by email during business hours, and they are the same person who appears in your monthly report.
See how each project runs →No obligation. No sales pitch. We review your site and tell you what we find. If there is a good fit, we explain what we would do and what it would cost.
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